Introduction
Choosing to shop with Mercurehomes.com means you’ve placed a great deal of trust in us. In sharing your personal information we hope you in return benefit from a tailored and convenient shopping experience. With trust comes responsibility and we take this responsibility very seriously.
This privacy policy helps you to understand how we use your personal information and who we share it with. It applies if you shop on a NEXT UK website, using the NEXT app, shop in a NEXT store in the UK or if you otherwise share your personal information with us; for example if you contact us with a query or we send you marketing.
We change the terms of this privacy policy from time to time and you should check it regularly. The last updated date is shown at the beginning of the document. If we make any material changes we will take steps to bring it to your attention.
What are cookies?
Cookies are small text files that are stored on your computer, mobile device or other web enabled device when you visit the NEXT website or app. Cookies allow us to “remember” your actions or preferences over a period of time, or they may contain data related to the function or delivery of our websites. We also use the term “cookie” to describe similar technologies such as pixels or tags.
What do we use cookies for?
Some cookies are required by our site to enable you to transact whilst other cookies enable us to give you an enhanced, personalised web experience. We use cookies for the following purposes:
- To allow you to securely sign in to your NEXT account, so that you can use “My Account” features such as order information, making payments and viewing statements.
- To store the content of your online shopping bag whilst you browse the site and to complete an order.
- To record the areas of the website that you have visited, products you have viewed and time spent browsing, as well as the products you purchased. NEXT uses this information to help make the website more user friendly, develop our website design and to continuously improve the quality of the service we provide.
- To distribute visitors to our website evenly across platforms to ensure the content is served at the fastest possible speed.
- Provide relevant products and services to you when you come to the website and ensure that relevant marketing material is provided to you.
- Detect and prevent fraud and other crimes.
We also offer you the facility to share your experience on our website through social sites such as facebook and twitter. More information about how these providers use cookies can be found on their websites.
What cookies do we use?
NEXT uses the following cookies on our website and apps:
- Strictly necessary Cookies. These cookies are necessary for the website to function and cannot be switched off. They are used, for example, to make sure your transaction is secure, to enable you to log in to the secure areas of your account, such as your order history and to add items to your basket. Blocking these cookies through your browser will mean that some parts of our website won’t work.
- Performance Cookies or analytical Cookies. These cookies allow us to monitor visitors to our website and ensure it is performing correctly. We use this information to measure overall performance, improve your website experience and improve the design of our website. These cookies don’t collect any information that could identify you – all information collected by these cookies is anonymous.
- Functionality Cookies. These cookies enable enhanced functionality on our website, such as allowing you to add to favourites or remember your language preferences.
- Onsite Targeting: Marketing and Personalisation Cookies. These cookies are placed by NEXT and are used to help us to build an understanding of your interests (for example by understanding what products you have browsed on our website) and show you products, services and advertisements relevant to you whilst you are on the NEXT website. These cookies make it possible for us to personalise your experience on this website and (if you are subscribed) in our email marketing.
- Off Site Targeting: Marketing and Personalisation Cookies. These cookies are placed by our trusted advertising and marketing partners (including social networks). These help us to build an understanding of your interests (for example by understanding what products you have browsed on our website) and show you products, services and advertisements relevant to you. These cookies make it possible for us to ensure that you don’t see irrelevant, duplicate or multiple ads from us in a short period of time. We do want to prevent ads continuously re-appearing and annoying you.
For more detailed information and a full list of cookies used on our website please select “Manually Manage Cookies” at the bottom of the page then click “Cookies Detail”.